Some projects leave a lasting mark — not just for the visuals created, but for the experience behind them. Our latest work for Portrait Firenze, the exclusive hotel by the Ferragamo Group, was exactly that kind of experience.
Set in one of the most iconic cities in the world, this project brought together everything we love: style, elegance, storytelling, and a touch of magic. Florence, with its timeless beauty and rich artistic heritage, became the perfect stage for a story where fashion meets luxury hospitality.
Over three intense days of filming, we worked side by side with a full crew, models, and stylists to craft a visual narrative that felt intimate and cinematic at the same time. We captured not only the design and detail of the hotel, but also its soul — blending the aesthetic of high fashion with the welcoming warmth of Italian hospitality.
We experimented with light, motion, and emotion. We played with atmosphere, color, and contrast. And most of all, we created a space where creativity could flow freely — even in the most demanding moments. Between takes, there were laughs, adjustments, late-night planning, and those precious seconds when everything aligns perfectly on set.
The result is a film that doesn’t just promote a destination — it celebrates an experience. One that reflects the values of an iconic brand, while telling a story that’s visually rich, emotionally true, and designed to resonate.
Thanks to the entire team who made this production possible. And to Portrait Firenze — for the trust, the inspiration, and the opportunity to blend fashion and tourism in such a unique and unforgettable way.
Curious to learn more?
we’d love to hear from you and explore how we can work together.
